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Open Enrollment and Year-Round Employee Benefits Engagement and Education

Chip Arndt

Chip Arndt

Executive Vice President

benefits communications meetingFlimp Communications is a preferred benefits communications solution for large employers, Fortune 500 companies, benefits brokers and agencies, and insurance carriers. We provide cost-effective, comprehensive programs using video and interactive video postcards to help employees learn about important benefit options, choose what plans are best for them before enrollment deadlines, and understand year-round health and wellness programs offered by employers.

Our benefits communications programs increase employee engagement, help employees and their families learn about benefits options, deepen the relationships between employers and employees, and save organizations time and thousands of dollars over expensive employee communications platforms and video providers, such as GuideSpark. Our clients include Aimia, Akamai, Allstate, Boston Mutual, CITGO, Farmers Insurance, Harsco, Informatica, Los Angeles Children’s Hospitals, Mercer, NIIT, Principal Financial Group, ShoreTel, Synopsys, Transamerica, The Hartford, University of Maryland, Viewpoint School, Willis, and many SMBs.

How Do We Do It?

First, we start with video. Our video philosophy differs from other companies you may come across. Flimp Communications believes that excellent communications and education begins with attention-grabbing videos branded and customized for each client. We don’t think the same generic video on a benefits topic, such as “what is the difference between HMOs and PPOs,” or “what is an FSA” or “what is an HSA,” should be exactly the same for everyone. Every organization has its own unique benefit offerings and their internal communications should be unique, too. Flimp’s experienced project managers make the video-production process hassle free for clients. We license pre-produced videos on a variety of topics that can be customized with branding and plan details. For custom videos, we offer pre-written scripts for 60+ topics to jumpstart the process, which also saves time and money.

Second, we surround the video with a dynamic, interactive video postcard to create a singular, branded experience to view multiple videos, link documents, benefits guides and other resources, and direct employees to secure intranet portals. Video postcards are created in less than 30 minutes, require no IT involvement and both standalone videos and video postcards are hosted and distributed within intranet portals, via video email and text message, social media and custom URLs. All hosted content is tracked with 20+ real-time reporting metrics using Flimp’s video and multimedia platform. Our software platform is agnostic, so it works well with other communications and marketing platforms and is integrated with more than 50 CRM and email service providers.

Five Reasons to Consider Flimp Communications Video Postcard Campaigns

empty conference room1. HR departments save time and money by communicating complex benefit programs using explainer videos and video postcards that are easy to understand, have all the information in one place, are available all year long, and are cost effective RATHER THAN time-consuming travel, phone calls, in-person meetings, and costly printed materials.

“Flimp makes explaining benefits easy! Having video available for employees to reference is very beneficial. The video they created for us provides a lot of information in a way that is easy for employees to understand. The video also looks very professional. The time it took to pull the video postcard communication together was very straightforward as well. I would use Flimp Media to make more employee communication videos and multimedia campaigns in the future.” – Monika Frankowski, HR Systems | ShoreTel, Inc.

2. Employees learn quickly to ensure they make appropriate decisions related to benefits programs that are best for them and their families. 

“Flimp has been a great partner in developing a resource where employees and spouses can access the information they need when making benefit decisions.” – Ashley Griffie, PHR, CMS, Senior Benefits Analyst | Harsco Corporation

3. Employers love the ease and effectiveness of using Flimp videos and interactive multimedia. Video postcards are also an excellent way to make new hires feel welcome and get up to speed more quickly.

“We have used Flimp for a variety of communication campaigns and have found them to be a valuable resource in reaching our target audience. They have become an extension of our strategic communications team and a valued partner.” – Charlie Mabry, Vice President, Workplace Solutions | Boston Mutual Life Insurance Company

4. Flimp Communications helps ensure employees are ready to make important benefits decisions. Case study results from our 2015 report show an average engagement rate of 78% and an average response rate of 94% from 27 large employers communicating to more than 173,000 employees using our video postcard campaigns.

“Thanks to Flimp, communicating with our employees is a seamless process. It is an engaging alternative to traditional media. We look forward to continuing to work with them for our communication needs.” – Ashley Cooke, Human Resources Manager | Tanger Outlets

5. We love what we do and enjoy creating successful communications that match a company’s brand and unique messaging without busting HR budgets.

“Flimp is a wonderful partner for our creative communication projects!” – Christine Wheeler, Senior Benefits Manager | Informatica

HR, benefits and employee communications are important to get right. And getting it right can be accomplished cost effectively. Give us a call and let’s brainstorm together on the communications solution that works best for you. We look forward to opening a dialogue.

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